To ensure digital twin projects are adequately supported to help reduce costs, improve efficiency, and increase customer satisfaction, project proposals should provide clear and concise explanations of the technology and its potential benefits. This requires a holistic focus on the business value digital twins can bring.

Digital twin implementations can only deliver these positive impacts on an organization if they can be approved and funded by management. However, management will not fund projects that they do not understand, are not financially and strategically justified, or are highly uncertain or risky. Highly technical projects, a category that includes Digital Twins, can be especially problematic if presented in terms management does not fully comprehend.

In this four-hour class, Dr. Grieves, the originator of the digital twin concept, will lay out digital twin concepts in management and board-level terms, describe the drivers that management looks for in projects, identify the assessment categories needed for digital twin projects, and propose the elements describing value and risk required for a successful digital twin project proposal.

Hotel Information

Loews Royal Pacific Resort at Universal Orlando
6300 Hollywood Way
Orlando, FL 32819
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Room Rate: Single/Double Occupancy: USD$220.00
plus 12.5% tax (sales 6.5%, occupancy 6%)
(Available while supplies last).

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Key Takeaways

Participants in this course will:

  • Gain knowledge of the basic principles, concepts, and enabling components of digital twins.
  • Determine how classical SWOT (Strength, Weakness, Opportunity, and Threat), risk, and financial analyses apply to digital twin projects.
  • Obtain the ability to understand, assess, and evaluate digital twin projects and their value
  • Develop use cases that consider technology, people, process and practice.

Class outline

  • Describe the digital twin model, its related technologies, and its potential evolution.
  • Define digital twin value, how it is realized, and its strategic and financial evaluation implications.
  • Identify digital twin use cases and value to the organization.
  • Assess and evaluate digital twin project proposals and your organization’s readiness and needs..

Who Should Attend

Industry leaders who:

Special Membership Offer for Universities and Non-Profit Organizations

Investigate digital twin technology and organizational readiness as a strategic direction for their organizations.

Special Membership Offer for Universities and Non-Profit Organizations

Assess short- and long-term digital twin use case projects for feasibility and consistency with strategic plans.

Special Membership Offer for Universities and Non-Profit Organizations

Recommend digital twin investments in training/education, technology, and strategic partners to their senior/board leadership.

Special Membership Offer for Universities and Non-Profit Organizations

Approve funding for digital twin projects as major strategic initiatives.

Michael Grieves

Dr. Michael Grieves

Dr. Michael Grieves is an internationally renowned expert on digital twins, a concept he originated, and Product Lifecycle Management (PLM), a discipline for which he wrote the seminal book, “Product Lifecycle Management: Driving the Next Generation of Lean Thinking.” Dr. Grieves has over five decades of executive, board, and technical experience in both global and entrepreneurial technology and manufacturing companies. He has consulted and done research at some of the top international organizations (NASA, Boeing, GM, Unilever). He has served as a senior executive and/or board member at Fortune 1000 companies, entrepreneurial, and non-profit organizations.

Academically Dr. Grieves had appointments, research, and/or taught at the University of Michigan, Purdue University, and the University of Iowa. He currently has an appointment at the University of Central Florida.